Pre-production and planning
what is the topic of the unit 2 exam: pre production
difference between section A and B a- set of questions b-drawing
answers must link back to the brief that you are given
pedi - games
client requirements
diferent briefs
- formal : scheduled meetings, formal documents
- informal : discuss via phone call, verbal agreement
- negotiated : agreement between you and the client before anything is formals written down
- contractual : you have to do it as its in your employee contract
- tender : client publishes an advert for media products to be produced
- commissioned : hires a separate independent company to create product
similarities - you have to communicate with the client, working relationship between the clients and producer, tender and commission have to reach out to new people and network.
differences - tender only contract were they can accept the brief before interacting, informal and formal less professional.
types of requirements - COEI
Constraints - limitations (costs, legal, ethical, time)
Open - freedom of ideas/ decisions
Explicit - clearly stated and must be met
Implicit - implied/ suggestions
one requirement: mobile phone/ tablet accessible , app will be divided into different rooms, lock or unlock function, deadline end of April.
one implicit interpretation: intends it will be stored in the cloud
one constraint: large age group, data protection act - GDPR,
SWOT analysis
Strength - two large demographics, gender-nutral, wid range of customers.
Weakness - large demographic, teens and 40 year olds will want different things.
Opportunities - brand can expand, designer gains experience.
Threats - deadline will be two weeks after the design idea, competitive market.

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