legal and ethical issues, planning and production
copywriter: the exclusive and assignable legal right, given to the originator for a fixed number of years, to print, publish, perform, film, or record literary, artistic, or musical material.
defamation: Defamation is any false information that harms the reputation of a person, business, or organisation.
libel and slander: libel is written down, slander is spoken.
branch of contract: breaking the term of a contract when you work for a company.
no disclosure agreement: when working on a big contract they are not allowed to talk about what they are working on.
how to avoid copy write
- create your own content from scratch
- ask for permission from the copy rite owner this may be free or cost money depending on the product
- use copywriter free or public domains of existing materials
HBO series of 'The Last of Us' - what copy write permissions they would have to organise
- permission to use the plot of the last of us video game from the game developers of Sony Naughty Dog and Iron Galaxy, pay soundtrack writes
contract law
- legal agreement between 2 parties
- NDA not disguising the project with people that aren't under the NDA
sticking with a specific team
ethics and ethical issues
- anything not covered by law but is a moral issue
- treatment of talent and staff, depiction of social groups, adhering to local custom act.
2 ethical issues
production of a shot film - treating staff ethically
creating a fashion magazine - copywriter
initial program
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